In the Media

Here, Clarkson talks to Marketing Mag about her passion for lifting women up to live their best lives, even when faced with seemingly impossible odds.

Asked how it feels to turn 60, Lorna Jane Clarkson says, “Somehow, it doesn’t feel much different to turning 30″. “If anything, I do feel more confident and at ease with who I am now than when I was younger. I used to think this stage of life would be about slowing down, but for me it’s been busier than ever.”

Thirty-five years on, Clarkson remains determined to set trends, rather than follow them. As for coming up with the term “activewear” itself? “If I’d thought I was coining a new phrase, I would have been a bit more imaginative,” she said.

Lorna Jane’s bestselling Thermal Capsule Collection fuses elevated design with performance innovation, delivering the season’s most covetable cold-weather pieces.

I'm up at 5am. I start with a big glass of water, then move to my breathwork for six to eight minutes. Then I'm out of bed. I work out every day - weight training or yoga.

Asked how it feels to turn 60, Lorna Jane Clarkson says, “Somehow, it doesn’t feel much different to turning 30″. “If anything, I do feel more confident and at ease with who I am now than when I was younger. I used to think this stage of life would be about slowing down, but for me it’s been busier than ever.”

Here, Clarkson talks to Marketing Mag about her passion for lifting women up to live their best lives, even when faced with seemingly impossible odds.

Fashion queen Lorna Jane has been happily married for 35 years to the man she built her clothing empire with. How they juggle work and home life successfully revealed.

Active Empowerment: While the official Lorna Jane business story hints at accidental success in the early days of the brand, anyone who has created (or tried to create a business from scratch) will know that there's no such thing as accidental success.

Asked how it feels to turn 60, Lorna Jane Clarkson says, “Somehow, it doesn’t feel much different to turning 30″. “If anything, I do feel more confident and at ease with who I am now than when I was younger. I used to think this stage of life would be about slowing down, but for me it’s been busier than ever.”

Thirty-five years on, Clarkson remains determined to set trends, rather than follow them. As for coming up with the term “activewear” itself? “If I’d thought I was coining a new phrase, I would have been a bit more imaginative,” she said.

Lorna Jane Clarkson founded her eponymous activewear brand in 1989 – now, her distinctive workout gear can be seen in stores, on gym-goers or worn as casual wear around the world.

The CEO Magazine’s 13th annual Executive of the Year Awards was a night to remember, with Australia’s biggest names in business celebrating their successes and impact at The Star Sydney.

It’s been 35 years since Lorna Jane Clarkson started making comfortable outfits to wear when she taught fitness classes, never dreaming that it was the start of a multimillion-dollar business.

For Lorna Jane Clarkson, creating the activewear category all those years ago was about more than just fitness clothing, it was about empowering women to live their best...

Lorna Janes new athleisure capsule gives classic cuts a new-world spin, and we can't get enough of the new era. Here are the best pieces from the new collection.

The fitness advocate and athleisure pioneer celebrates 35 years in business this year—with no plans to stop.

Lorna Jane Clarkson, the driving force behind Australia’s leading activewear brand, Lorna Jane, reflects on 35 years of revolutionising women’s wardrobes.

Synonymous worldwide for her fusion of fashion and function, Lorna Jane Clarkson is changing the view on activewear with her wearable, unique and well thought out designs. We caught up with the passionate entrepreneur on her mission to inspire and empower women.

A pair of flared leggings won’t stay on the shelves at Lorna Jane thanks to their surprising secret that means they’ll get you heading out for a walk or run — whatever the weather.

With the weather dramatically cooling down, and the mornings feeling fresher than they have in some time, you wouldn’t be alone if you find yourself browsing the internet for cold-weather clothes and activewear. And there is nothing better than Lorna Jane’s fleece-lined range which is perfect for conquering the cold, and a hit with shoppers year in year out.

Elyse Knowles is the face of Lorna Jane’s campaign, celebrating their 35th birthday. It’s something of a full-circle moment for Knowles, who fondly recalls shooting for the brand as a young 20-year-old.

From workout apparel to cookbooks, Lorna Jane Clarkson helped shape Antipodeans’ concept of a balanced lifestyle and establish wellbeing as a consumer category, and 2024 marks 35 years in business. What do her days look like now? These are her non-negotiables for an energising morning.

The iconic sustainability business partner Nicole Conroy, KMD Brands Head of ESG Shasta O'Loughlin, and founder of her eponymous label Lorna Jane share the steps in signing up to Seamless - the new clothing stewardship scheme.

This recipe which features in my cookbook, NOURISH, is one that I make in my kitchen almost every week. They are easy enough to prepare when you have a busy schedule and so delicious you will want to enjoy them over and over again.

If you don’t own at least one item from famed Australian activewear brand Lorna Jane, you’d be one of the few. This hugely successful, game-changing brand is the functional and stylish choice for active women everywhere. And indeed, the brand’s founder, Lorna Jane Clarkson, reportedly even coined the term “activewear” back in 1989.

You could hear the collective gasp as the security-lined gates slowly opened upon Lorna Jane Clarkson’s Pacific Palisades estate.