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This document sets out the Terms & Conditions of the Lorna Jane VIW (Very Important Woman) Program provided by Lorna Jane USA Inc. These Terms & Conditions are intended to protect you and Lorna Jane USA Inc.; and are applicable to you (the Member) from the time of membership card issue to the time of membership expiration at 31 October 2016 or termination.  

Any failure or delay by Lorna Jane in exercising its rights under any of these Terms and Conditions does not constitute a waiver of those rights by Lorna Jane. Any waiver by Lorna Jane must be in writing and signed by an authorized officer of Lorna Jane. If you do not understand the Terms & Conditions, or if you have any questions, please call our friendly Lorna Jane Customer Service Team on 1800-469-3897



The Lorna Jane VIW Program benefits and/or special promotions are exclusive to VIW Program Members only. VIW Memberships, associated benefits and/or promotions cannot be transferred or extended to any other individual than of that of the card holder at any time.

A purchase associated with a Lorna Jane VIW membership may be refused or cancelled at Lorna Jane’s discretion should the membership be deemed fraudulent or linked to a fraudulent membership.

The Lorna Jane VIW Program and associated membership cards are not debit, credit or charge cards and remain the property of Lorna Jane Pty Ltd.



Unless otherwise stated, a customer must spend a minimum of $300 USD before sales tax in Lorna Jane USA stores or at in a single transaction to qualify for VIW member status. On occasion we may hold special promotional events to permit VIW members to qualify or renew their status for a reduced spend for a limited time.

Please note qualifying purchase will not entitle you to a VIW 10% discount as this purchase creates your membership. Your 10% VIW discount will apply on future transactions. Should your qualifying purchase be made online, you must checkout with a registered account and not as a guest.



All Lorna Jane VIW cards will be dispatched from the Lorna Jane USA Inc head office and sent to your address provided. It may take up to 4 weeks for you to receive your card and access the program benefits.



The benefits applicable to a member of the VIW Program are as outlined below and only available to that member during membership validity. To redeem a VIW Program Member specific promotion in a Lorna Jane retail store, the Lorna Jane VIW Membership card must be presented. 

To redeem a VIW Program Member specific promotion online at, you must be logged in to your account with your VIW Membership attached or if creating an account use the same details provided to Lorna Jane against the membership. Should for any reason your VIW Program Membership not be recognised online please contact our Customer Service Team on 1800-469-3897, or the below postal address.

Lorna Jane VIW Program
1674 20th Street
Santa Monica, CA

Should proof of membership not be presented at time of purchase Lorna Jane will not honor any VIW membership benefits or promotion in that transaction. Equally, if proof of membership is not provided and full price is charged for product, Lorna Jane will not credit or refund any difference once the transaction has been processed.


Additional exclusive offers may be communicated by mail, email, SMS, Facebook or in a Lorna Jane retail store. Terms and Conditions to such promotions should include details including, but not limited to, purchase requirements, further eligibility requirements and time frame of promotion validity


  • 10% off full price product, including the Uniquely Lorna Jane Collection*
  • *Discount available at full price Lorna Jane retail stores in the USA only and on VIW benefits are not available at Lorna Jane outlet stores or at Lorna Jane wholesale businesses. VIW 10% discount is not available in conjunction with any other offer. Sale product excluded from VIW 10% discount. 
  • Free shipping on online orders within the USA
  • Exclusive access to V.I.W only shopping events
  • Priority access to exclusive promotions & sales
  • Notifications and priority waitlisting on new active arrivals
  • Exclusive in-store personal styling sessions
  • Invitations to exclusive V.I.W parties and events
  • Receive our seasonal Active Living Magazines & Lookbooks

Lorna Jane reserves the right at all times to make any changes to the Lorna Jane VIW Program Terms & Conditions, rewards or benefits offered at its sole discretion within 14 days, to be updated on



You must notify the Lorna Jane Customer Service Team immediately if a Lorna Jane VIW Program membership card is lost or stolen by contacting 1800-469-3897 or the below postal address.

Lorna Jane VIW Program
1674 20th Street
Santa Monica, CA

Lorna Jane USA Inc is not liable for any delay in replacement or for any unauthorized use of a Lorna Jane VIW Program membership card.



Lorna Jane reserves the right to suspend or terminate your membership in the Lorna Jane VIW Program immediately if Lorna Jane reasonably believes that you have breached these Terms and Conditions.

Should you wish to terminate your membership  to the VIW Program, Lorna Jane requires formal written communication containing the below information. Upon receipt of communication, Lorna Jane will terminate your membership to the VIW Program immediately.

  • Full Name
  • Contact Number
  • Email Address
  • VIW Program Membership Number
  • Reason for Termination

This may be sent to or to the below address.

Lorna Jane VIW Program
1674 20th Street
Santa Monica, CA



The following contains important privacy information for the Lorna Jane VIW Card Member. This privacy notice is provided to you by Lorna Jane Pty Ltd and contains important information regarding the collection, use, disclosure, security and access of your personal information.



The information Lorna Jane collect includes:

  • Contact Information provided by you to Lorna Jane.
  • Transactional information when you shop using your Lorna Jane VIW Card such as, but not limited to, the store(s) you shopped at, when you shopped, your purchases and method of payment.
  • Information that we may gain from other sources relevant to the Lorna Jane VIW Card Information you may provide from time to time through contact with the Lorna Jane Support Centre or information you provide when using the on the Lorna Jane website.



Your personal information will be protected through confidentiality agreements and other contractual obligations where disclosed.  Lorna Jane collects this information and may use this to keep you informed about special promotions, events, product launches and other special offers and discounts, relevant to the Lorna Jane. Lorna Jane will take all reasonable steps to ensure your personal information is protected from unauthorized access, misuse, modification and disclosure while stored by Lorna Jane USA Inc. Lorna Jane may also use your information for research, marketing and product and service development.



It is the VIW Member’s responsibility to ensure Lorna Jane USA Inc. is provided with correct and updated personal information to receive full benefits of the program.

To access or update your personal details contact Lorna Jane Customer Service Team 1800-469-3897, or in writing to the below address. 

Lorna Jane VIW Program
1674 20th Street
Santa Monica, CA

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